DESIGN & ART
Digital Campaign, Design System, Social
When the country locked down, we went live. Seven days into quarantine, we gathered the biggest names in entertainment to help the smallest businesses with a weekly livestream. The program streamed live twice a week for 8 weeks, helping over 10,000 small businesses survive.
Merch Aid partnered with leading AAPI artists and designers for a special collection raising funds for AAPI Women Lead.
Digital Campaign, Design System, Social, Website
R/GA helped Verizon to build experiences that demonstrate how 5G can enhance people’s lives and passions today, on the new iPhone 12 Pro and Verizon 5G Ultra Wideband.
RoughEdges is a progressive study of design by Samuel Kim exploring the concept of flawed lines in life and art.
Identity, Campaign, Pitch
Type Design, Motion Design
SoNoir is a modular typeface created with six shaped inspired by blackletters. Different from the traditional blackletters which were mainly used for prints, SoNoir has been designed to be applied to digital media.
Visual Direction, Campaign
Verizon’s +Gear is a new selection of quality accessories certified and co-curated by the biggest names in sports, music, and gaming.
Rebranding of MASP (Museum of Art of São Paulo Assis Chateaubriand), an art museum well known for its headquarters, a 1968 concrete and glass structure designed by Lina Bo Bardi, whose main body is supported by two lateral beams over a freestanding space, considered a landmark of the city and a main symbol of modern Brazilian architecture.
We created a new messaging and branding system to demonstrate how the LIFEWTR brand provides inspiration and essential hydration in the LIFE Curators’ everyday life for them to desire and purchase LIFEWTR.
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To promote the new launch of Samsung’s Galaxy S21 Ultra 5G on Verizon’s Ultra Wideband network, we created a special Twitch live stream starring Myth, one of the biggest gamers in the world, and a Fortnight champion.
José Mauro De Vasconcelos
A book cover series with an exclusive use of typograph illuminating childhood, isolation, and growing pains.